One of the best parts of my job?
Hearing from clients how a word makeover turned all those late nights and cups of microwaved coffee they spent on creating course content into money in the bank.
Flopped launches are ZERO fun and can make your confidence go splat. But most of the time, this is because you're trying to do #allthethings...all by yourself.
(And let's be honest. Sales pages and launch email sequences aren't everyone's bowl of buttery popcorn.)
This is exactly what happened to my client, Shelagh Cummins.
Before we worked together, she spent hours creating course content and wrote all her own sales copy for 3 launches that resulted in ONE sale. *cue the sad trombones*
She was tired of being a content creating machine only to cancel her coaching program when the launch was a bust.
Not to mention, all the time lost that could have been spent on billable work with her 1:1 clients...
Maybe you've been through a similar experience yourself.