Finding the words to describe what you do is no joke.
If writing about yourself makes you want to hide in bed and hug your cat until Jon Snow sweeps in with a whirl of fur and curls to save the day, you're ready to put your message into the hands of a copywriter. Congrats!
Business owners like you who are ready to grow and go pro eventually realize:
Even if you can string a few words together, that doesn't mean it's the best use of your time OR that you'll do yourself justice. (This is why I don't cut my own hair.)
My job is to help you do what YOU'RE best at by doing what I'm best at.
I take you through a custom-crafted process to discover your secret advantages (your messaging, your story, your brand voice) and infuse it into your web copy in a way that compels and sells.
And not in a braggy, eye-roll, I'll-change-your-life-overnight kind of way...
But in a fun, engaging, make-your-personality-and-credibility-shine kind of way.
If you've never worked with a copywriter before, I get that this is a big step for you.
Maybe you've been DIYing your way and now you're ready to invest in a pro who can help you take your business further, faster...
Maybe you want to do it right from the start and skip those bottleneck years...
Or maybe writing about yourself just turns you into a grumpypants (and your kids are getting the impression that you're turning into The Hulk whenever the blinking cursor gets on your last nerve).
Whatever the case may be, I'm here to make sure your copy starts representing the business you want to have, not the one that's gotten you this far.
“We’ve raised our rates over 40%.
I felt lost for words because the wedding industry is highly competitive and focuses on building emotional connections, but Janine thoughtfully crafted our brand message to speak directly to our dream clients and share our story. Because she took the time to understand our business, I didn’t have to get bogged down providing feedback, we’re booking 4-6 months in advance, and I always hear from new clients how certain phrases really resonated with them and they were sold on working with us before our initial chat.”
Ashley Malone | Creative Director & Principal Designer at Ashley & Malone
“I went from bare bookings to opening my second location.
I hired Janine because any inquiries I got about booking my event venue were usually followed by: Let me think about it. She saw through the cobwebs in my head and effortlessly churned out copy that was bursting with fun AND converting. Within an hour of the new copy going live, I had inquiries in my inbox, people were booking me without hesitation instead of trying to haggle, and a total stranger emailed me to compliment me on how creative and perfectly-worded my copy was.”
Naté Grindeland | Founder of Mixin Mingle Event Spaces
Get everything you need to make a winning impression online:
EYE-ENSNARING HOME PAGE
Inspire visitors to stick around and get clicky with it.
CRUSH-WORTHY ABOUT PAGE
To induct visitors into your unofficial fan club.
YAWN-PROOF PROFESH BIO
To throw the spotlight on your street cred.
CLICK-ME CONTACT PAGE
So they'll be hanging onto your very last web words.
IRRESISTIBLE OPT-IN COPY
So they'll drop their email address like it's hot.
Up to 3 package descriptions or a sales page for your signature offer.
ONE BONUS ELEMENT
Your choice: Maybe a tantalizing tagline or Start Here page?
BRAND VOICE GUIDE
A handy style guide to keep you on-brand with your content.
WITH A TIMELINE OF:
3-4 WEEKS, AS LONG AS YOU DO YOUR HOMEWORK ON-TIME. (WINK)
Any of the above pages/copy elements can be "traded" for a different page.
If you don't need a Services page but need a Speaking page?
We can tailor the package to work for you!
Ask About Add-Ons
Start Here Page
Mini Sales Page
Shop or Products Page
Additional Web Pages
Email Nurture Sequences
Need something a little more custom?
Tell me how I can help. I also do custom quotes.
How our word party goes down...
And in case you're wondering...
3 PAYMENTS OF
“In less than 36 hours after my new copy went live, I had three 1-on-1 bookings.
I cringe to think of my copy before Janine because it was all kinds of awkward. Then she came along and sprinkled word confetti all over my website, and now my copy shines brighter than the Hope Diamond. I’ve actually had to take my 1-on-1 offering down because I got so slammeroo-ed with new clients!”
Shanon Doolittle | Fundraising Coach
“Over 1,900 people signed up for my 30-day Calm Mom Challenge.
When I read the first draft of my copy, I was literally dancing around my office — it was the perfect blend of emotional pull and how I talk in real life. I emailed Janine back to say: GET OUT OF MY HEAD! After I launched with my new web copy, within 31 days, I grew my list by 245% and my sign-up page for my Calm Mom Challenge had a 35%+ conversion rate.”
Ashley Srokosz | Registered Holistic Nutritionist & Essential Oil Expert